Introduction
Getting started with Quotient
What is Quotient?
Quotient is an AI demand marketing platform. "Demand marketing refers to all the activities that attract customers to your business, such as…
- Writing online content like blogs or social media posts
- Sending emails to customers or prospects
- Hosting in-person or online events like webinars and trade shows
- Building an authoritative brand that customers recognize and trust
With Quotient, you can do all of this from a single integrated platform - write blogs and emails, plan campaigns and events, and manage your brand information, all powered by AI.
Working with Quotient
You can chat with Quotient to get things done, just like you would with a coworker. If you've used products like ChatGPT or Claude, the experience will feel familiar. Simply tell Quotient what you want, and it takes care of the rest.
Quotient understands your brand and learns your business's preferences and workflows over time. You can ask it to do virtually any marketing task on the platform, from writing blog posts and composing emails to planning campaigns, building customer segments, and creating automated workflows.
Quotient's Interface
Quotient's interface has two main parts:
- The app panel - a traditional graphical user interface where you can manage campaigns, write blogs, compose emails, etc.
- The chat panel - a conversational interface on the right side of the app panel where you can chat with Quotient.
As a general rule, everything that you can do in the app panel you can also do by asking Quotient in the chat panel, and vice versa.
When you chat with Quotient, it understands what page you're on in the app panel and can "see" what you're looking at. This makes it easy to collaborate side by side, much like you would with a human coworker.